Corporate Management of Starbucks in Action

Corporate Management of Starbucks in Action Assignment 01: Explain how Starbucks was able to perform its operations around the globe, was it successful in performing its operations with existing operations and there is any need for Starbucks to move forward for joint ventures and strategic alliance. Introduction: In 1971, Starbucks started their journey and now they are operating more than 50 countries in the world. Their total number of store is about 16,706 in 16000 locations around the world. Most of them 8850 stores are operated by the company and the rest of them are licensed store.  [1]  Globalization is a movement toward economic, financial, trade, and connections integration globally. In broader sense, globalisation implies free transfer of capital, goods, and services across around the globe. In business context, cooperation and competitiveness both are embraced by globalization. Major perceptive of depending on each other and shared responsibilities at work across company and nationwide boundaries come from idea of cooperation. The awareness developed by the idea of competitiveness that cooperation without motivation is fruitless to failure and that only practical encouragement can continuous development and growth become a normal way of life.( Globalization of business: practic e and theory by Abbas Ali) Theory of international trade: The exchange of capital, goods, services across international borders or territories is basically international trade. The crucial to the persistence of globalization is in increasing of international trade. The lacking of international trade and it caused limited goods and services produced within their own borders. There are different model of international trade for the business. Ricardian model Ricardian model mainly take in consideration on comparative advantage it is one of the most important concept in international trade theory. In this model, give importance on countries specialization in producing most excellent. The major drawback of this theory is that does not believe factor endowments like labour and capital with respective to country. Heckscher-Ohlin model The Heckscher-Ohlin theory focuses that resources required for countries producing and exporting goods. Accoding to Heckscher-Ohlin theory, a country should used most plentiful and cheapest resources in producing and exporting goods. It has some core assumption: Capital and labour flow freely between sectors Labour and capital may vary between two countries (difference in endowments) Free trade Technology is the same diagonally countries (long-term) Tastes are same.  [i]   Current situation and performance of Starbucks: Starbucks has created a global chain in market industry around the world. This company is operating more than 50 countries and their estimated turnover is about $5300 million in each year. Their main product is coffee and demand of the product is increasing globally. Starbucks cafe is very reputed and around 30 million customer visit in each week. This is one of the credit sides for the Starbucks.  [2]  Currently Starbucks seems a rising part of their business and is going to become a leading global organisation in the world. Companys global market capturing and their effectiveness in ventures made them successful in achieving organizational goals. There are many countries where are operating their business. These are: Australia, Taiwan, Thailand, United Arab Emirates, Egypt, United Kingdom, and the United States, Bahrain, Canada, Hong Kong, Israel, Japan, Kuwait, Lebanon, Malaysia, New Zealand, Oman, and Peoples Republic of China, Philippines, Qatar, Saudi Arabia, Singapore, Sou th Korea, and Switzerland. Their way of attracting customer attention is very important for the business to become worldwide brand that actually helping them to manage partnership of reputed company. This is positive side for Starbucks to move in future and its international market developments. This is one of the strengths for to be a foremost coffee retailer around the world.  [3]   Human resource management evaluation: Human resource management plays an important role in the organisation by managing human resource inside the organisation. In order to improve skills of employees requires learning. It does not matter how the candidate is, they can be best or 100% qualified. It can be solved by human resource management by implementing learning management system. (Beardwell Holden, 1997). Every employee should have the knowledge about the various processes that they can develop skill in specified area. They need to respond 100% in their job. Thats why human resource management and normal management need to cooperate with each other. The companys principle rules mainly focus on employees and how to guide them according to mission of the organisation. Moreover, Starbucks gives facilities to their employees by creating good work environment as well as treat with them with friendly. Starbucks also provide training to their employees for the enhancement of knowledge, attitudes and skills that they need to perform task supplied by the employer. Starbucks also motivate their employee to perform task well. They also informed to their employees about everything. Employees are also capable to work under pressure easily. They also evaluate their employees through various programs as well as developed their employees to compete globally. When they recruit people newly then they must provide training for them.  [4]   External environment analysis (opportunities and threats): Starbucks is operating in more than 30 countries around the globe including United States by Joint venture, licensing and entirely owned. For subsidiary company needs a lot of training, supervising, management assistance and technology transfer for the partner. Product innovation is very effective for them and it came out with new products. Starbucks also focused on diversification. It also entered into alliances with different company to serve coffee. International Business Expansion Strategies of Starbucks: Subsidiary   Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚   Starbucks Coffee International Inc. started its journey as subsidiary of Starbucks which was formed in 1995.As a subsidiary it is liable to introduce improvement challenges beyond North America which combines stores planning and financing, logics and operational management, merchandising of business, improvisation of skilled and matured mangers of Starbucks international (Kotha and Glassman 2003) and introducing new strategy of business development. The international courses of expansion and strategies are managed by the International Starbucks as a separate owned subsidiary. Two strategies are followed when introducing in a brand new market. Licensing and joint venture are the chosen two.    International Joint Venture   Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚   The joint venture introduces a strategy towards managerial liabilities .A strategy for new business entity comes with shared ownership which is implied by two or more farms. The agenda of venture strategy is mostly for short time period with some particular quoted mottoes. Starbucks (Briscoe and Schuler 2004) is an example of adopting such strategy in business internationally.(Schuler et al 2003) Two or more parent farms which deeply invest resources as well as financial momentum to convince particular aims that introduced International joint ventures(IJVs) which are different organizational entities both in legal and economical perspectives.   Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚   Joint venture introduces a strategy towards managerial liabilities .A strategy for new business entity comes with shared ownership which is implied by two or more farms. The agenda of venture strategy is mostly for short time period with some particular quoted mottoes. Starbucks (Briscoe and Schuler 2004) is an example of adopting such strategy in business internationally.(Schuler et al 2003) Two or more parent farms which deeply invest resources as well as financial momentum to convince particular aims that introduced International joint ventures(IJVs) which are different organizational entities both in legal and economical perspectives. Manufacturing and foreign joint venture; licensing and joint venture; franchising and joint venture are example of combination market entry strategies. Licensing and joint ventures are the strategies that applied with Starbucks international. Mostly the stores located in USA are owned under corporation, other than USA the stores are under corporation or owned partially in joint ventures (Alexandrides and Bowers2005).   Licensing   Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚   Manufacturing or marketing someones good(s) for international business success depends on licensing rights. The basic way of entering in new location of business through showing positivity to the binding of contract .Such as; licensing the goods, technology help to other farm and absolute services. In return for royalty payment; the corporation sells a particular right to introduce and advertise the good under these criteria. Starbucks does not need to undertake any monetary actions for partnership investment under this particular method. It is an amicable way to get access in international market. Starbucks can also benefit from granting license to a licensee that is more familiar with the market.  [5]  Ãƒâ€šÃ‚   Entry strategies in action: Strategic alternative options for Starbucks: Having analysed the external and internal forces of Starbucks it is now possible to generate three possible future strategic decisions. These strategies will be analysed thoroughly before one of them is recommended as the best way forward. The options I have chosen to analyse are Diversification, Mergers and Expansion. If a business is in diversification, it starts making new products or contribution new services. Businesses can diversify in two ways; related and unrelated. I propose Starbucks attempt related diversification; by this I mean diversification reflecting some connection with the organisations activities. Starbucks is successful in appropriate development method or not: The path chosen by Starbucks is the appropriate way to expand the business globally considering every aspects and expertise of the business. Strategy like licensing and joint venture helped to uplift the quality and service of Starbucks. As mentioned earlier Starbucks adopts the partnership method with a local experienced farm. This method delivers vast opportunities to scrutinise the local consumers more closely. As a result it was easy to cope up with the local consumers expectations and inject success in the business. Alternative methods might be suitable for the company: Strategy like franchising or cross-selling can be elected by Starbucks when entering in a new region. It is more licensing alike. Company like McDonalds which represents the perfect example of franchising. In the scenario of McDonalds, the real company allows franchising terms to other current farms to deliver their goods. Other than North America every business of Starbucks is owned partially. On the other hand, McDonalds is a representation of franchising which is owned by separate corporations. Starbucks may adopt method like franchising. In the franchising method, the relation is more parallel between both parties. In this strategy the franchisee is more controlled by the franchisor.    Starbucks use of different methods in different markets: While entering markets the strategy may vary place to place. Before making any further entry to a new market a company must keep certain countable factors to make the investment successful. Internal as well as external facts should not be ignored. Starbucks does assessments like ethical, economical, sociological, industrial positioning and other factors. There are three important groups of facts which are assessed prior accessing in a new market. Environment of business in that very country, environment of home country and important factors of company are the must do three. Political stability of business, conditions like macroeconomics, potentiality of resources, size of the market and internal economical relation are included in host country environment. Factors like expansion of foreign economy, conditions of market and government positivity towards foreign exchange are included in host country environment. Resources of company and capabilities of the farm are included under compa ny specific environment.    Development Mode can be combined with other Expansion Methods: Starbucks believes to accumulate different methods to inject success in the business. It adopts the licensing strategy to ensure the quality of the product and services are good enough to please the consumers. Licensing is the way of expanding and at the same time; joint venture applies for the growth or development of the business. Starbucks scrutinises the external countable factors at the entry level of new locations. On the basis of three must do assessments; it considers the strategies that should be undertaken. The best locations and targets are chosen on the result of the analytical assessments. The success of the business depends on the entry level strategy and operation of assessments. The success of the business does not only a result of best location; it is also a accumulated events of proper planning, entry level operation and funding. The home country methods generally come along with the strategies named Corporate and business level.  [6]   Starbucks joint venture and strategic alliance: Starbucks need for joint ventures and strategic alliance to move forward: In 2004, Starbucks was operating in more than 25 countries but now they are operating more than 50 countries around the glove. There are many advantages in being part of a joint venture. Through joint ventures it is possible to gather knowledge about the countrys culture, language, political system, and business systems.  [7]  They are already holding strong joint ventures with good strategic alliance in different countries in the world. They have established strong reputed brand image of their product. They are now getting full culture support from different countries by understanding the need for people, which reflect their good strategy in business. If we compare with the current market situation, we found that their consumptions of coffee is around 50% in Europe with in big tradition of coffee consumption in people And they are good in gaining market share. In Asian market coffee consumption is around 15% with high market impending. Starbucks dont need joint expansion of vent ures because of high dominating power in current international market with established brand name and image. They have huge manpower as well and high standing reputation in the market and they dont need to spend more on advertising.  [8]   Starbucks are now as a top level company in the world and also they are paying high salaries and benefits to their employees. Further if they will go for joint venture their might have the possibility of losing customers. Employees who they are working now do not feel to leave because their way of treating is very friendly with employees by maintaining high standard. They already have strong strategies and good product innovation system because of good holdings in the market. Starbucks are now selling ice cream outside of their different stores and super markets; they are getting good response from there, just because of their established brand name. Starbucks are continuously developing their strategies for running business in different countries around the globe and with high effectiveness. They are also spending more on value chain recruitment and payment to customer service. Starbucks are now finding new locations for the business and their business plans, mission, aims and corporate social responsibilities these all they doing from the part of good strategy they have. Without these they cant move forward and cannot be competitive in the market as well. Factors that can lead to Starbucks success: Innovation Through inducing of environmental friendly products Customer safety maintain Store facilities should be improved Some steps should be taken on-Need employee motivation through incentives and job satisfaction as well. The location of their company must be strategic. They also need to improve corporate social responsibilities though helping farmers in their livelihood as well as their houses, irrigation system etc. The company have focus on pricing strategies by comparing demand of product. They will have to focus on neglected customer and need research on tea speciality market.  [9]   Conclusion: Starbucks has now become leading multi-national company in the world by operating more than 50 countries in the world though establishing a leading global brand. Globally they are established and running their business effectively. They also change the concept of coffee shop into different manner like it can be meeting place, dating place or business place. My research: In 1971, Starbucks started their journey and now they are operating more than 50 countries in the world. Their total number of store is about 16,706 in 16000 locations around the world. Most of them 8850 stores are operated by the company and the rest of them are licensed store. In 2004, Starbucks was operating in more than 25 countries but now they are operating more than 50 countries around the glove. There are many advantages in being part of a joint venture. Through joint ventures it is possible to gather knowledge about the countrys culture, language, political system, and business systems. They are now getting full culture support from different countries by understanding the need for people, which reflect their good strategy in business. If we compare with the current market situation, we found that their consumptions of coffee is around 50% in Europe with in big tradition of coffee consumption in people And they are good in gaining market share. In Asian market coffee consump tion is around 15% with high market impending. Starbucks are now as a top level company in the world and also they are paying high salaries and benefits to their employees. Further if they will go for joint venture their might have the possibility of losing customers. Employees who they are working now do not feel to leave because their way of treating is very friendly with employees by maintaining high standard. They already have strong strategies and good product innovation system because of good holdings in the market. Starbucks are continuously developing their strategies for running business in different countries around the globe and with high effectiveness. They are also spending more on value chain recruitment and payment to customer service. Starbucks are now finding new locations for the business and their business plans, mission, aims and corporate social responsibilities these all they doing from the part of good strategy they have. Without these they cant move forward a nd cannot be competitive in the market as well. To be successful in future Starbucks should focus on employee motivation through incentives and their job satisfaction as well. The location of their company must be strategic. They also need to improve corporate social responsibilities though helping farmers in their livelihood as well as their houses, irrigation system etc. The company have focus on pricing strategies by comparing demand of product.

Essay --

In today’s time, media has impacted everyone in the society. The entertainment world shows everything there is to consider in our present time. Whether it is good or bad, it is expected to be seen in the movies, TV shows and advertisements. Today, sexual scenes and pornography are just some of what entice young viewers to explore their sexuality. These are often related to sexual behaviors, in which are frequently very risky to both actors and viewers. The technological advancement that we have today creates ways for people to further discover their sexuality. Video cameras and Internet has come hand in hand in performing dangerous sexual acts. Nowadays, young teenagers view sexual behavior in association of pornography. In relation to the Health Belief Model, teenagers often perceive risky sexual behavior as â€Å"normal† part of puberty. They perceive sexual activity as a reward as being a teenager. Risky sexual acts are perceived as a â€Å"feel good, must have† idea. Teenagers see the benefits of being accepted in the crowd, and feeling like grown-ups. They often do not see the negative consequences of the action, due to what is repeatedly shown in media. And because of that, the Social Cognitive Theory shows that risky sexual behavior is affected by the individual’s beliefs and the environmental factors. Of course, self-efficacy plays a big role to allow teenagers to perform such risky behaviors. Another model that applies to risky sexual behavior is the Theory of Planned Behavior. Due to normative beliefs of teenagers that the society welcomes sexual performance, they think that they should perform similarly. As well as the perceived control of action, teenagers believe that as a teen, they are in the stage of exploring ... ...Behavior. In our modern times, we can hardly find someone who does not know about pornography. Our sexuality in this advance age has become easy to experiment and manipulate. As sexual beings, we have mainly focused on our benefits from pornography. We have disregarded the different results that could be caused by it. Though we have seen pictures and heard stories regarding violence and assaults, we continue to our patronage to these industries. The next time we search for porn, maybe we should first think about the people in the explicit pictures and obscene videos. Do we know if the pleasure we are getting from the videos as satisfying for them? Are they making pornographic films for pleasure? Or are they forced to be part of this industry in order to survive a living? Perhaps, we have only set out our eyes on what is only seen and not on what is behind it.

Who Influences Me

19 Who Has an Influence on My Life Throughout life there are many people who influence you. Your family, friends, teachers, coaches, and even people who see you only once in your lifetime could influence you. Each person, as they grow up, changes either for better or even for worse from the impact of others. I am lucky to have to close relatives as my greatest influences in life because they change me for the better every day. The biggest influences in my life have been my grandparents and my mother. My grandmother has influenced my life greatly.She is always there when I need her and has helped shape me to the person I am today. My future has been influenced extremely by my grandma because she works as a nurse at a hospital in Sandusky. I was practically raised by my grandmother and since I have always been so close to her, I have decided to follow in her footsteps and create a career path for myself in the medical field. All the time she tells me stories about the hospital and the people she meets and is able to help. I would really like to be able to meet new people and help them as well and at the same time make my grandmother proud.Aside from all her outstanding and tedious work in the hospital, she also finds the time to make it to everyone of my sporting events. When I was just starting out in sports, I wanted to quit swimming because I was having such a hard time with it. However, my grandma told me to not give up and to push on. She has made a significant impact on my life. Another large influence in my life is my grandpa. From a very young age, he was my rock. He was the one that taught me to fish, to ride my bike, and even how to hula hoop.He not only is a great grandpa, but also he is a dedicated and extremely hard worker. Everyone could count on him to help them out in whatever they needed. I remember him always taking me with him when he used to go to people’s houses to either fix their heater or lawn mower or even fix their car. Currently, he fixes lawn mowers, weed eaters, or any other mechanical device that needed tuned up. He receives numerous calls from neighbors, friends, and even sometimes strangers because he gets the job done for little, or most of the time, no cost at all.He is a great person who puts everyone before himself. He has made a great deal of influence on me with the fact that I love to fix things and work on cars too. I will never forget the time we fixed up his old Jeep Wrangler together from complete scratch and put it all back together. Without him, I would be a total different person. Last but not least, my mother has impacted my life. It’s obvious that most mothers would naturally have a huge influence on their child’s lives, but my mom went beyond the normal.For example, around thirteen years old, my parents got a divorce. However, a long time before that they had many issues and arguments constantly. My mom knew that the marriage was over and probably was best to just end it, but instead she stayed in it for my sake. She influenced me by showing me sometimes you have to be selfless and put the ones you love before your own self. She ultimately sacrificed her happiness for my own. She has taught me that no matter what, you have to be strong and never give up.My mother not only taught me to be strong, she also taught me to always be the best person I can be and to give one hundred percent effort in everything I do. I learned that just getting by or taking the easy route isn’t okay and when things get tough I can’t just fold or fall down, I need to stand up and push through it. In conclusion, my grandparents and mother have made the biggest influences on my life. Without these three amazing human beings I wouldn’t be who I am today. They have instilled many valuable life lessons and created many of my current morals and for that I am eternally grateful.

Obesity Obesity And Obesity - 1472 Words

Obesity in our society continues to grow at an alarming rate. America is the richest country but has the largest population of obese people in the world. â€Å"Nearly 36.5% of American’s are obese (Adult Obesity Facts).† It is important to note that obesity is defined as having a Body Mass Index (BMI) of â€Å"30% or more† (The Socioeconomic Causes of Obesity). People become obese over times for many reasons like feeling there is less of a need to exercise and eat healthy. There are also more fast food selections, which lead to bad eating habits and so on. This causal argument will cover the topic of obesity, why it is important and how it has become major issue in America today. Obesity in America is due to many factors that include: lack of†¦show more content†¦Another factor that leads to weight gain and obesity is lack of exercise and energy balance. Contrary to popular belief, calories alone are not what always cause weight gain but rather the lack of exercise. Keeping an active and healthy lifestyle is essential in maintaining a healthy weight. There are also other things that lead to a healthy lifestyle like lower risk of heart disease, diabetes, stroke and cancers. In order to ensure that a person is maintaining a healthy energy balance, there must an equal amount of calories in and out of the body. In other words, whatever amount of calories that are consumed that day, there must be an equal amount of exercise to burn off those calories. Simple activities like going for a walk, run, bike, swim or a group exercise class can greatly reduce the risk of obesity. A lot of people in America spend their free time on the couch or watching a movie or sleeping. This is also causing obesity in children because kids are playing video games and watching TV in their free time instead of getting the proper exercise. Changing this unhealthy habit to exercising during free time can greatly reduce the risk of obesity. Some people might argu e that they do not have time to exercise during the day. In order to lose weight and maintain a healthy weight, exercise needs to be a priority. If something becomes a top priority, it usually gets done. Instead of waking up andShow MoreRelatedObesity : Obesity And Obesity986 Words   |  4 PagesObesity is one of the major health epidemics that human being struggle to deal with it. Obesity is a chronic disease characterized by excessively high body fat in relation to lean body mass. In the last 20 years, people started complaining that fast food is the main cause of rising obesity. However, a lot of research proves that fast food is not the source of obesity. The rising obesity problem cannot be blamed on the fast food industry; there are several other factors leads to obesity. OverRead MoreObesity : Obesity And Obesity798 Words   |  4 Pages Obesity Close to over one-third of adults living in the United States are obese (Diet and Obesity). Unfortunately, one third of children in the United States are also obese or overweight. Obesity has grown throughout the United States and has led to major health problem and can even be fatal. About 365,000 or more people die every year due to obesity. With numbers increasing obesity should be furthered examined to help prevent these conditionsRead MoreObesity : Obesity And Obesity1442 Words   |  6 Pages5/13/16 Take home Project: Obesity Obesity basically means having too much body fat. Not being overweight for your height, having too much muscle, or water in your body. What exactly is obesity? â€Å"Obesity is a condition that is associated with having an excess of body fat, defined by genetic and environmental factors that are difficult to control when dieting. Obesity is classified as having a Body Mass Index (BMI) of 30 or greater. BMI is a tool used to measure obesity. Obesity increases your risk ofRead MoreObesity : Obesity And Obesity1318 Words   |  6 PagesObesity Epidemic Due to Fast Food or Something More Obesity is rising at a rapid rate here in the United States, especially childhood obesity. The obesity epidemic is one of the country’s most serious health problems. Adult obesity rates have doubled since 1980 from 15 to 30 percent, while childhood obesity rates have more than tripled. Is there a link in obesity and fast food eating? Are fast food restaurants to blame for our nation’s obesity issues? Or are we ourselves and our lack of knowledgeRead MoreObesity : Obesity And Obesity Essay1508 Words   |  7 Pagesleads to health risks and obesity, people are still putting unhealthy food into their body daily.   The United States has the highest obesity rate in the world by 6% and the government should be helping to lower that percentage (http://www.nationmaster.com/country-info/stats/Health/Obesity).   The best for the United States to help the obesity rate is by implementing a fat tax.   A fat tax is a tax on foods that are considered unhealthy and are believed to lead people to obesity.   The main way fat taxesRead MoreObesity : Obesity And Obesity1417 Words   |  6 Pagesconcerned. Doctors often use a formula based on height and weight, called body mass index (BMI), to determine obesity. Children with a BMI over 21 is considered obese and over 18 is overweight (Arnett, J.J.2016). Adults with a BMI of 30 or more are considered obese. Severe obesity, also known as severe obesity or morbid obesity, occurs when a BMI of 40 or more is present. With morbid obesity, there may be serious health problems. If children do not have enough activities, they will not be able to burnRead MoreObesity : Obesity And Obesity1413 Words   |  6 Pagescertificates, diabetes was mentioned as a cause of death (6). The Centers for Disease Control refers to â€Å"twin epidemics of diabetes and obesity, because obesity greatly increases the risk of diabetes, and the number of Americans who are obese has been increasing rapidly† (9). A newly developed term, â€Å"diabesity,† is commonly used to represent the close relationship between obesity and diabetes (8). Type 1 diabetes usually occurs in childhood and is defined when the pancreas fails to produce a healthy amountRead MoreObesity : Obesity And Obesity892 Words   |  4 Pagesadults are considered obese in America. In recent years obesity is the health topic of choice these days because obesity in America is a growing epidemic. One out of twenty people in America have extreme obesity. According to a 2009-2010 survey conducted by the National Health and Nutrition examination this data states that about one third of children and adolescents ages six to nine are considered to be overweight or obese. Adolescent obesity has more than tripled in young adults and doubled in childrenRead MoreObesity : Obesity And The Obesity2209 Words   |  9 Pages OBESITY in America As the world is growing day by day the problem of obesity is also increasing all over the world. Since from1980 to 2014, the obesity has risen two times as compared to the previous years. The obesity is related to the how much energy is left, but the most important cause of having the obesity is â€Å"dysbalance between energy intake and energy expenditure† (Nazarii Kobyliak 1). The obesity is the excessive fat in the body and it can cause to any age group form child to the oldRead MoreObesity : Obesity And Obesity985 Words   |  4 Pages Obesity is one of the major health epidemic that human being struggle to deal with it. Obesity is a chronic disease characterized by excessively high body fat in relation to lean body mass. In the last 20 years, people started complaining that fast food is the main cause of rising obesity. However, a lot of research proves that fast food is not the source of obesity. The rising obesity problem cannot be blamed on the fast food industry ; there are several other factors leads to obesity.

Express Quantity in English for Beginning Speakers

There are many phrases used to express quantities and amounts in English. In general, much and many are the  standard quantifiers  used to express  large quantities. Which expression you use will often depend on whether the noun is countable or uncountable, and whether the sentence is negative or positive. While much and many are among the most common, the following expressions are often used in place of much and many, especially in positive sentences: A lot ofLots ofPlenty ofA great deal ofA large number of These expressions can are combined with of in the sense of most, many, or much. A lot of people enjoy listening to jazz. A great deal of time is spent understanding these issues. But note that much, most, and many do not take of. Most people enjoy listening to some type of music. Not: Most of  people... Much time is spent understanding math. Not: Much of time is spent ... Much Much is used with uncountable nouns: There is much interest in learning English around the world. How much money do you have? There isnt much butter left in the refrigerator. Much is used in negative sentences and questions, too: How much money do you have? There isnt much rice left. Note that much is rarely used in the positive form. English speakers generally use a lot of or lots of  with uncountable  nouns. We have a lot of time. Not: We have much time. There is a lot of wine in the bottle. Not: There is much wine in the bottle. Many Many is used with countable nouns: How many people came to the party? There arent many apples on the table. Note that many is used in the positive form, unlike much:   Andrew has a lot of friends / Andrew has many friends. A lot of my friends live in New York / Many of my friends live in New York. A Lot of / Lots of /  Plenty  Of A lot of and lots of can be used with both countable and uncountable nouns. A lot of and lots of are used in positive sentences: There is a lot of water in that jar. Hes got lots of friends in London. Note that generally speaking, lots of sounds less formal than a lot of.   A Little / A Few A little and a few  indicate a quantity or number. Use a little with uncountable nouns: There is a little wine in that bottle.   There is a little sugar in my coffee. Use a few with countable nouns. He has a few friends in New York. We bought a few sandwiches on our way to the park. Little / Few Little and few indicate a limited quantity. Use little with uncountable nouns: I have little money to spend. She found little time for work. Use few with countable nouns: He has few students in his class.   Jack finds few reasons to stay. Some Use some in positive sentences when there is neither a lot nor a little. Some can be used with both countable and uncountable nouns. We have some friends who work in Los Angeles.   Ive saved some money to spend on vacation this summer.   Any (Questions) Use any in questions to ask if someone has something. Any can be used with both countable and uncountable nouns: Do you have any friends in San Francisco? Is there any pasta left?   Note that when offering or requesting something use some instead of any  for polite questions. Would you like some shrimp? (offer) Would you lend me some money? (request) Any (Negative Sentences) Use any with countable and uncountable nouns in negative sentences to state that something doesnt exist. We wont have any time for shopping today. They didnt have any problems finding our house.   Enough Use enough  with countable and uncountable nouns to state that you are satisfied with the amount of something. She has enough time to visit her friends in Dallas. I think we have enough hamburgers for tomorrows grill.   Not Enough Use not enough when you are not satisfied with the amount of something. Im afraid theres not enough time to continue this conversation. There are not enough people working at the moment.   Each / Every Use each or every when referring to the individuals in a group. I think every person in this room would agree with me. Im sure each step of this process is important.   Large / Big / Vast / Huge Amount of Use these adjectives with amount of with uncountable and countable nouns to express large quantities. This form is often used to exaggerate just how much there is. There is a huge amount of work to be done to today. Tom has a vast amount of knowledge about the subject.   Tiny / Small / Minuscule Amount of   Use these similar adjectives with amount of to express very small quantities. This form is often used in exaggeration to express how little there is of something.   Peter has a small amount of patience, so dont joke around with him. There is a minuscule amount of time left to register. Hurry up!

Capital Punishment The Death Penalty - 2384 Words

Capital Punishment Capital punishment, also referred to as the death penalty, is the utmost form of punishment in the United States. It is the method of punishment by execution legally given to a criminal convicted of a crime. Capital punishment originated from many early societies, it is only imposed on people who have committed very serious crimes, and only five different execution types are currently used in the United States. The death penalty has been around for a while. The first death penalty laws date back to the eighteenth century with the Code of Hammurabi. In the Code of Hammurabi, there were up to twenty-five different crimes people could have been executed for (10). Surprisingly, people living during that time would not†¦show more content†¦By the seventh century there were over two hundred crimes that people could have been executed for, which included cutting down a tree, robbing a rabbit warren, and stealing (10). The United States got its use of the death pe nalty from Britain (16). When the Europeans came to the United States, they brought the practice of capital punishment with them (16). In 1602, Captain George Kendall was the first person executed in the United States in the Jamestown Colony of Virginia because he was caught spying for Spain (16). In 1612, the governor of Virginia, Sir Thomas Dale, passed the Moral and Martial laws, which stated that the death penalty could be given to anyone found stealing grapes, killing chickens, or trading goods with the Indians (16). Colonies in New York, Massachusetts, and North Carolina also used the death penalty. In 1655, a colony in New York put the Duke’s Laws into place (19). These laws made it legal for colonist to be executed for not believing in God, kidnapping, conspiracy, and disobeying their king or ruler (19). During the eighteenth century, Massachusetts only recognized seven crimes that could punishable by death (19). These crimes included sodomy, buggery, murder, burglary , rape, arson, and treason (19). Colonist in North Carolina could have been executed for hiding a slave with the intention of letting him go free, stealing bank notes, bestiality, and

A Case Study on Lululemon Athletica

Question: Discuss about theCase Study on Lululemon Athletica. Answer: Introduction Lululemon Athletica is a Canadian company dealing with athletic apparels. Dennis Chip Wilson founded the company in the year 1998. The company opened its first store in the year 2000 in Kitsilano, in Vancover, Canada. The company gained an edge for itself as it sold yoga apparels exclusively. This essay tries to explore the workings of the famous company, Lululemon athletica. It critically evaluates the competitive environment of the company and tries o find out whether or not the company has a sustainable competitive advantage over its competitors. It moves on to a detailed analysis of the internal working of the company. It discusses the capabilities and the core competencies of the company . It also tries to find out and analyze any weakness that can affect the ability of the company to compete in the future. The write up finds out the trends and conditions in the external environment that directly influences the strategic actions of the firm. It also mentions the ways through whi ch the company should change its strategic direction. It then moves onto discussing the advantages and the risks of the business strategy of Lululemon Athletica. The write up discusses the challenges that the company is likely to face if it aims for a global expansion and the solutions to those challenges. Lululemon athletica is a company specializing in yoga apparels. The company started off as a combination of a yoga studio and a clothing store. It has about 133 stores in Canada and the United States and has over 211 stores worldwide. It specializes in athletic and yoga apparels. Despite the presence of giant competitors in the market like Nike, Adidas, VF Corp and Under Armour, Lululemon continues to enjoy a niche market for itself. It sells customized product to a market, which has a demand for the exact products that the company manufactures (Lavrence and Lozanski 2014). The big competitors of Lululemon athletica enjoy a worldwide popularity. Brands like Nike and Adidas are famous all over the world. These companies dealing with sports and athletics apparels and footwear enjoy a worldwide popularity. Nike began its operation in the year 1964. Bill Bowerman and Phil Knight founded the company. A US based company, Nike started as a distributor of footwear later on turning into a glo bal marketer of athletic footwear, equipment and apparel. The company now operates in more than 160 countries. One of the biggest competitors of Lululemon athletica is Nike. Nike garnered $20.8 billion in revenues in the financial year 2011 (Karakowsky and Guriel 2015). For that year, the income before taxes was $2.8 billion dollars. However, when it comes to the matter of debt, it can be observed that Lululemon has no debts whereas Nike has a debt of approximately around $0.5 billion. On the other hand, it can be seen that Nike has a substantial capacity to enjoy investment in new ventures and markets (MoranSendra et al. 2015). This is not seen in the case of the Canadian company. Adidas is another company that serves as a competitor to Lululemon. Adidas is one of the leading companies of the world dealing with athletic goods and apparels. The company attained a better position in the world market when it acquired Reebok International Limited with a footprint of around $11.8 billio n. It can be seen that during the year 2012, the market capitalization of Adidas was $16.39 billion whereas the market capitalization of the Canadian company was $10.58 billion. It can be easily observed that the company enjoys a worldwide popularity whereas, same is not the case with Lululemon (Sousa 2016). The product range of Adidas is far wider than that of the Canadian company. The company is characterized by a strong financial and operational performance. The quarterly revenue growth of the company was only 11.3 % as compared to Lululemon with a quarterly revenue growth of about 51.4%. Under Armour is an American company founded in the year 1996. The balance sheet of the company is strong and it has around $175 million in cash. The company essentially deals with the sale of sports clothing and accessories. It holds a debt of approximately $78 million. Therefore, it can be observed that when compared with three of its competitors, it can be seen that net income of the Canadian company, Lululemon athletica is $184.06 million whereas Nike stands at the top with $2.27 billion, then comes Adidas with $887.06 million followed by Lululemon, ending with Under Armour with $96.34 million (de Heer and Tandoh-Offin 2015). Lululemon athletica is a company that can easily get lost in the crowd of big companies like Nike and Adidas. However, it holds its ground by catering to a niche market. All across the globe, there can be seen and observed an increase of consciousness in regards to health and fitness. People all across the world have now become increasingly aware and conscious. They want to be fit and healthy which means that there is a rise in the sale of athletics and sports apparels and goods (Li et al. 2015). Among all other forms of exercising, practicing yoga remains on top as it provides a holistic approach to fitness. With the rise of health conscious professional individuals, the rise of the sale of health and athletic products is also evident. Therefore, it can be deduced that Lululemon athletica has a sustainable source of competitive advantage. The company exclusively deals with yoga apparels and it caters to the consumers in Canada and the United States of America, which makes it an exclusive company catering to consumers in those two countries only. The company has an internal environment that is extremely interesting and thus can be a good subject for analysis. The company, lululemon athletica, considers its customers as guests, showering them with attention and tending to all their shopping needs while at the store. The employees are known as educators, who are strategically positioned to encourage and ensure personal connection with each of the guests. The employees go through an intensive training session at the beginning of their service so that the employees can enlighten the customers about the innovative and technical aspects of the design of the product (Chircu, Resnick and Saraswat 2015). The employees are encouraged by the company to pursue a fitness regimen and a fit lifestyle in order to create and maintain a n image, which will help to push the sale further. In terms of revenue generation, the company continues to create a cash flow, which allows future investment, helps to add to the profit and keeps the company free of debt. The brand invests in grassroots marketing, involves the customers in a loyal relationship and tries to maintain the balance and equation (Tushman, Lakhani and Lifshitz-Assaf 2012). The company has synonymized their name with the lifestyle of the targeted segment of the market. The company aims to achieve a relation with the customers that goes beyond the selling and purchasing of the goods and items. They sell an idealized healthy lifestyle to the consumers by building a network of yoga and fitness instructors, hosting and sponsoring sporting events. The core competencies of the company lie in the packaging and look of the products. The products enhance the fitness appearance of the customers which encourages and further motivates them to achieve a healthier lifes tyle. The better fit encourages the customers to pay a little higher amount. Lululemon manufactures garments that has an innovative moisture-wicking facility, provides a four-way stretch that helps the consumers to achieve maximum flexibility during exercising; the products also provide maximum support and coverage. Though many companies have tried to compete and imitate the structure and design of the products manufactured by lululemon, they were not able to achieve the same quality of product (Gosman 2014). The company has a few weaknesses, which might affect the ability to compete in the future. The main weakness of the company is the high price which can prove to be a hindrance in the future. With all the big competitors like Nike and Adidas, which have a strong international presence, lululemon faces a major threat of losing out the customer base to all these big brands. Another weakness of the company is that it focuses its attention only on apparels for yoga. Competitors like Nike and Adidas, brings a wide range of apparels for different kinds of sports. The company just deals with yoga apparels for women, which makes it limited in terms of scope. This means that it misses the market for apparel for men. The company is now struggling to expand into apparels for men. One of the main weaknesses of the company is that it invests a lot of capital in the research and development of the products, which makes it all the more expensive than the products of its competitors. Since the compan y is based out of Canada, it has not yet explored the global markets which means the company is losing out a varied range of markets to invest in and to explore (Larcker, Laecker and Tayan 2014). The trends and conditions in the external environment have a direct impact on the strategic actions of the firm. The strategic actions of lululemon athletica, like any other company, are dependent on a range of external factors. The trends and conditions of the external environment dictate the strategic actions of the company. The trend in the market scenario in the health and fitness sphere indicates that there is a rise of consciousness amongst the consumers, which points out that the company has a scope for steady growth. The health conscious population of the world is trying to achieve a holistic and healthy lifestyle. The strategic actions of lululemon athletica thus should be mapped out in such a way so that it caters to all sectors of the population who want to achieve a healthy body and embrace a healthy lifestyle (Pride 2013). The company should come up with a line of yoga apparel for men, as everybody, irrespective of gender, desires a healthy lifestyle. Since the company d eals with apparels manufactured exclusively for the practice of yoga, it misses out on the market that has a demand for apparels for other exercises as well. The company is branded under the apparel and accessory industry. This industry mainly consists of companies that manufacture clothes for men, women and children. There is an existing rivalry between the outdoor and athletic industry (Carmen and Chi 2015). Lululemon Athletica, like any other company, has now adopted a strategy that encourages a new growth and development of the company. The company has now started a line of apparels for dance, named ivivva athletica. This step means that the company is now open to diversifying the range of its products. The advantages of the business strategy adopted by the company are that it has developed superior quality products and has developed strong branding that is community centric (Gabler and Reynolds 2013). One of the main advantages of lululemon athletica is that it has a legion of loyal customers who have an undying loyalty towards the brand. The company has a position as a lifestyle brand that is unmatched. The company stands at a point where there is a strong presence of risks. One of the risks that the company deals with is facing strong contenders in the market and the risk of fluctuating economic conditions that might influence the spending capability of the consumers (Thomas 2015). The company has the risk of getting drowned in the sea of popular brands like Nike and Adidas. Another risk that the company faces is rejection from the consumers. As the company expands and grows internationally, it comes face to face with a lot of challenges. Facing the big competitors in the world market is one of the biggest challenges of lululemon athletica. Brands like Nike and Adidas have a strong presence in the international scene. Therefore, establishing a strong customer base in the international market is a huge challenge for the company. As a result, the company can follow few recommendations in order to minimize any risk that might come its way and maximize the profit. Before expansion, the company should be well aware about the market it is investing in. The company should try to find out the areas of demand in the market and try to capture the area and develop the products to suit the taste of the consumers in the local market base (Karakowsky and Guriel 2015). References: Carmen, J.D. and Chi, T., 2015. Apparel reshoring movement: a case study of a made-in-USA business model. Chircu, A.M., Resnick, M. and Saraswat, S.P., 2015. 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This Is Not Your Practice Life: lululemon and the Neoliberal Governance of Self.Canadian Review of Sociology/Revue canadienne de sociologie,51(1), pp.76-94. Li, J., Wong, J.Y., Leung, P.W.Y., Yip, W.T. and Tian, X., 2015. Case Synopsis for. MoranSendra, M., Nilmeier, T., Liem, T. and Perkowski, T., 2015. Nike Inc. Pride, W.M., 2013.Marketing 2014. Cengage Learning. Sousa, S., 2016.Lust For Lulu: An Examination of Lululemon Athleticas Marketing Authenticity and Branding(Doctoral dissertation, California Polytechnic State University, San Luis Obispo). Thomas, M., 2015. Silence: the golden strategy?.Strategic Direction,31(1), pp.1-2. Tushman, M., Lakhani, K.R. and Lifshitz-Assaf, H., 2012. Open innovation and organization design.